
LUCMENARD
THE MAN BEHIND THE CAMERA

STREETSTYLE
CAPTURING THE MOMENT

URBANVIBES
NYC THROUGH MY LENS
About
Luc Menard
NYC-based content creator and photographer Luc Menard, known professionally as Beautiful Souls in NYC, has become one of the most distinctive voices in urban photography and social media content creation. His work captures the raw energy and authentic moments of New York City life, pushing the boundaries of what's possible in digital storytelling.
Born in Haiti and raised around the world, Luc developed a unique global perspective that deeply influences his work. His multicultural upbringing is reflected in his ability to communicate fluently in multiple languages, including English, Italian, French, Portuguese, Creole, and Spanish. This diverse background has given him an extraordinary ability to connect with people from all walks of life, capturing their stories through his lens.
Today, Luc continues to innovate in digital content creation, leveraging his multicultural background to collaborate with major brands and creators worldwide. His work, which seamlessly blends urban photography with a global perspective, has been featured in numerous international publications and has influenced a new generation of content creators across cultures and continents.
3.5M+
Followers
500M+
Video Views

My Work









Consultation
Elevate your brand's visual story and social presence with expert consultation and strategic insights built from years of capturing authentic moments.
Social Media Strategy
Expert consultation on building your brand presence across platforms with content that resonates with your target audience.
- Content planning
- Platform optimization
- Audience growth tactics
- Analytics & reporting
Virality Consulting
Learn the science behind content that spreads. From timing to formats, discover how to create moments that capture attention.
- Trend analysis
- Viral content frameworks
- Engagement strategies
- Cross-platform amplification
Speaking Engagements
Book captivating talks on social media trends, street photography, and building authentic connections through visual storytelling.
- Industry conferences
- Corporate events
- Universities & workshops
- Virtual presentations
Book a Consultation
Ready to take your social presence to the next level? Schedule a personalized consultation to discuss your goals and create a tailored strategy for your brand.
Get StartedProcess
- 1Initial discovery call
- 2Custom strategy development
- 3Implementation support
- 4Results review and optimization
Advertising Rates
Partner with Beautiful Souls in NYC to amplify your brand through authentic, engaging content across major social platforms.
Flexible pricing options
Rates may vary based on campaign duration, content requirements, exclusivity, usage rights, and seasonal demand. Discounts available for multi-platform or long-term collaborations. Contact for custom packages.
Instagram Story with tags
- 24-hour visibility
- Swipe-up link (if applicable)
- Follower engagement analytics
- Casual, authentic format
Instagram Post with tags
- Permanent feed placement
- Hashtag strategy
- Detailed engagement analytics
- Professional photo/video production
TikTok
TikTok post with tags
- Viral content creation
- Trending audio integration
- Cross-platform sharing
- Engagement-focused approach
Facebook Story with tags
- 24-hour visibility
- Interactive elements
- Wide audience reach
- Casual, authentic format
Facebook Post with tags
- Permanent page placement
- Custom targeting
- Comprehensive engagement data
- Professional content production
Ready to collaborate?
Let's create content that resonates with your audience and drives results. Get in touch to discuss your campaign needs and goals.
Book a Collaboration